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The Last-Mile Crisis: How AI-Powered Delivery Management Cuts Costs by 30%
The last mile represents the final leg of a delivery journey—and it's the most expensive, most complex, and most visible part of any logistics operation. Across the MENA region, where rapid urban expansion, traffic congestion in major cities, and growing e-commerce demand are reshaping logistics, this stage has become even more critical. In fact, last-mile delivery accounts for nearly 48% of total shipping costs, yet it's where most operational failures and customer dissatisf
Pakinam El-Shazly
Apr 304 min read


Adaptive Logistics: How Norma LIVE Dynamic Urgency Transforms Logistics Efficiency
In an era where logistics are more complex than ever, planners should find ways to stay ahead of disruptions and inefficiencies. The key...
Nour Shawky
Mar 27, 20253 min read


5 Emerging Trends Defining Autonomous Last-Mile Delivery in KSA
Imagine a world where e-commerce logistics planners can optimize deliveries with minimal human intervention, using AI and automation to...
Nour Shawky
Feb 20, 20253 min read


3 Tips to Streamline Your B2B Distribution with Norma LIVE’s 4-in-1 Plan Board
There is an increasing need for B2B distribution businesses in KSA to streamline operations due to the dynamic logistics landscape caused...
Nour Shawky
Dec 24, 20243 min read
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